|By Evan Dyson, U.S. Army Installation Management
SAN ANTONIO — The Army is surveying selected members of its communities
worldwide as part of an effort to improve morale, welfare and recreation
(MWR) programs. The Army MWR Services Survey, which includes the Fort
McCoy garrison, will remain open from late February through March.
survey, conducted by the Marketing Research and Analysis Branch of the
Family and MWR Programs directorate, U.S. Army Installation Management
Command (IMCOM), seeks to identify what customers are interested in,
whether they are using available services and if so, how satisfied they
are with the programming their garrison has to offer.
The marketing branch will distribute the survey to randomly selected
participants at 75 garrisons. Four population segments have been
targeted to receive invitations to take the survey: Soldiers, spouses of
active-duty Soldiers, civilian employees and military retirees.
Each installation is required to assess its MWR programs every three
years, said Jobi Spolum, Fort McCoy Directorate of Family and Morale,
Welfare and Recreation (DFMWR) Marketing Office.
“The feedback we receive from this survey will allow us to measure
leisure activity participation, patron interests, usage, satisfaction
levels and perceived importance of DFMWR programs and facilities here at
Fort McCoy,” Spolum said. “After we receive the complete consolidated
report, we can determine the major findings and results, which will
enable us to make better programming decisions.”
According to IMCOM project managers, this survey will aid garrisons
directly by providing them community feedback.
“The survey is going to give us the information we need to make sound
business decisions based on customer interest,” said Joseph Rayzor,
marketing chief for Family and MWR Programs.
“There is great value for senior leadership to receive input from the
entire Army community,” added Rayzor. “The information from this survey
will be used to shape Family and MWR programs and services that support
the Army of the future.”
Those selected to participate in the survey have been contacted via
e-mail. Follow-up messages will be sent by postal mail. Survey answers
can be submitted online or through traditional means.
Results will be analyzed and compiled into a report by late summer 2012.
Anyone who would like to comment or know about Fort McCoy DFMWR
programs, activities and events has several local options as well,
Spolum said. Comments can be submitted 24/7 through the Interactive
Customer Evaluation site at
Information about DFMWR programs at Fort McCoy is available at the DFMWR
website at www.mccoymwr.com, or
event/activity information is available by calling the DFMWR Event Line
at 877-864-4969 or 608-388-7400.